The (Soda) Jerks

Yep, that’s us.

So, what brought the three of us together in the name of soda? Simply this: In 2007, Matt (right) and Tiffany (center) began their entrepreneurial journey, establishing their first handmade business making home fragrance and body care goods. It was during this time that they met Shawn (left), who worked the production desk at the local print shop where the Rogerses had their product labels printed. The three quickly established a rapport, and became friends. However, little did Shawn know that Matt and Tiff had been quietly researching and hatching a brand-new product idea… their first foray into food production. When they approached Shawn with the proposition of coming on board with them to found a start-up soda company in Chattanooga, he jumped in with both feet. So, while Matt and Tiff continued doing kitchen experiments and developing soda flavors, Shawn immediately put his carpentry skills to work building the crew’s very first mobile soda fountain. In 2011, the three officially launched the Pure Sodaworks brand… and the rest, as they say, is history.

We Really Are Just a Bunch of (Soda) Jerks.

We’re quite serious when it comes to creating delicious, all-natural sodas. The rest of the time, however… all bets are off.

Matt Rogers

Matt, having a true passion for culinary science, is our resident flavor developer/conjurer. On any given day, you’ll likely find him in our test kitchen – surrounded by mountains of herbs, spices, and other random ingredients – hunched over some new concoction, trying to discover the “next big thing.”

Tiffany Rogers

Tiff serves as both the she-brains and the photographer of our operation. When she isn’t behind the camera, you’ll often find her taste-testing soda batches, filling bottles, having spontaneous dance breaks in the workshop, or pickin’ and grinnin’ with her bluegrass bandmates.

Shawn Clouse

Although skateboarding is forever his first love, Shawn also has a serious knack for all things baking and cooking. When he’s not busy slinging sodas and spreading the word about Pure, he helps run the fast-paced kitchen at a popular (and amazing) local restaurant.